What community books to you have on your reading list or have read that you would recommend to community managers here. Or have you read any good research papers on community that you would like to share.
A couple books on my reading list:
- People Powered: How Communities Can Supercharge Your Business, Brand, and Teams
- Brand Advocates: Turning Enthusiastic Customers into a Powerful Marketing Force
- Fierce Loyalty: Unlocking the DNA of Wildly Successful Communities