Roles & Responsibilities for cross functional partners

  • 17 May 2022
  • 1 reply

  • Getting inSpired
  • 0 replies posted

Hi there! We’re wrapping up implementation with InSided, and as our Community Team is quite new and very learn, we’re thinking about how we can leverage our cross-functional partners (i.e. Product, Customer Success, etc.). Curious if anyone wants to share:


  1. Which other teams/roles are involved in your community in some way (i.e. Customer Success Managers, Product Managers, etc.)
  2. How those folks engage with your community/community members 

Best answer by Alistair FIeld 20 May 2022, 12:14

View original

1 reply

Userlevel 3

Hi @Kenna 

Interesting topic. 

I would say we get this question quite frequently and are in the process of putting together a guide / insight into what we see happening.

Who should own the community is also a wide scope topic of discussion.


What I can say is that all of the teams you have mentioned have a role to play.

  • Product Teams > Ideation & Knowledge Base
  • Support Teams > Knowledge Base & Answering Customer questions
  • Marketing > Events & Discussion (product and industry)
  • CS Team > Knowledge Base & Discussion and Learning via the community

This all contributes to the transparency and growth of the community as well as the product.