There are several tools that can be used to gather data from your community: CC analytics tool, Google Analytics, Omniture, Coosto, Tracebuzz, Buzzcapture, and many more.
These tools can also be used to compare your community data to your other social channels and website. This document focuses on the process of how to create a report based on the CC analytics tooling and gives a brief description of data that can be derived from Google Analytics. If you work with other tooling, please consult your Community Consultant.
CC analytics tool
The CC analytics tool can be found in your control environment in the navigation on the left side of the page (see figure 2). On the export page you’ll find a variety of downloadable exports. It is possible to get reports of the activity by exporting report files of a specific timeframe. There are 8 different exports:
- Post
- Topic
- Private messages
- User
- Moderator action
- Login
- Mark as answer
NAME | DESCRIPTION | ANALYSIS EXAMPLES |
Post export | This export provides a list of all posts. A post is either a topic or a comment. |
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Topic export | Offers a list of all topics created. |
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Private message export | The private messages export provides an overview of all two way messages communication, but not the content from the conversation itself. |
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User export | Gives an overview of all user information from participants who have registered in this time range, including the amount of topics, comments, answers given, likes received and all filled in profile fields per user. |
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Moderator actions export | The moderator actions export provides a list of all moderator activities on the platform. |
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Login export | The login export provides a list of all users who have logged in, within this specific time range. |
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Mark as answer export | The mark as answer export provides an overview of all topics that were marked as having an answer by either the moderator, a super user or the topic author. |