Do lots of members click on a topic creation CTA but never go on to register?
What about that huge drop off from registrations to members making their first post?
Analytics tools like FullStory, GA and Mixpanel give great insight into some things, but I’m missing a big chunk of the sign up journey without creating a script (so I’m told) to track things like clicks to parts of the registration box.
Is this kind of visibility unnecessary? Is it OK just to look at traffic vs sign ups vs active members and go from there?